Regardless of how “anything goes” we’ve become about fashion, wearing white after Labor Day remains a question for many. It’s a tired old rule that some people feel is incredibly outdated, while other people wouldn’t be caught dead leaving the house in a white garment after September 1st. Do you wear white after Labor Day? Do you put it away until next summer? That is the question. Unfortunately, this question has no firm answer.
Where did this rule come from anyway?
As with many customs and etiquette dictums, it’s difficult to pin down the reason behind the prohibition against white after Labor Day. I googled variations of “wear white after Labor Day” and sifted through the Etiquette and Fashion categories in the Yahoo! Directory and managed to turn up a bit of information on the fashion dictate. While it doesn’t answer the question of whether or not to wear white after Labor Day, I did find out some amusing information.
Originally, the rule was more along the lines of “Only wear white shoes between Memorial Day and Labor Day.” Furthermore, it mainly applied to white pumps or dress shoes. White tennis shoes and off-white boots seem exempt, as are any shoes worn by a winter bride. “Winter white” clothing (e.g., cream-colored wool) is acceptable between Labor Day and Memorial Day.
The only logical reasoning I could find cited temperature. Image consultant Nancy Penn suggests that because white reflects light and heat, wearing white would make you cooler in winter, and thus should be avoided. However, others suggest the rule stems from a class issue. Director of the Museum at the Fashion Institute of Technology Valerie Steele notes that in the late 19th century and the 1950s, more people were entering the middle classes. These nouveau-riche folks were often unaware of the standards of high society, so they were given specific codified rules to follow in order to fit in.
Several sites also quoted a charming refrain about G.R.I.T.S. — girls raised in the South. This bit of folklore states, “Southern girls know bad manners when they see them,” and a clear sign of bad manners is wearing white shoes before Easter or after Labor Day. Because fashions in the American South can be a little more formal than elsewhere, perhaps the no-white-shoes rule came from south of the Mason-Dixon Line? Even Star Jones (an otherwise fashion-forward Southern lady) admits that white shoes “are for Easter Sunday and not the dead of winter.”
We can only surmise that the point of this rule is to ensure that people only wear summer fashions during the actual summer months. The opposite probably applies as well, but people generally don’t need to be reminded to avoid wearing a goose-down parka in 100-degree weather. If you live in a locale with summer temperatures year-round, I can’t see the harm in wearing white shoes or a head-to-toe white outfit in October. And I promise not to tell Miss Manners or the G.R.I.T.S. girls.
So the “white after Labor Day” question continues, but you at least now have some fun information to share should the topic come up at your next cocktail party.
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I am a true believer in NO white after Labor Day and before Memorial Day except for Wedding Gowns!:)
Love the article. It didn’t seem rational to stop wearing one particular color but this gave me some insight. My philosophy in wearing white after Labor Day is state that’s it’s Winter White when someone would question me. I love white pants.
I dress based on the weather- not time of year. My favorite shoes and white strappy patent leather Prada shoes and I have no intentions to put them away after Monday. Some of my favorite winter clothes are in white.
I always thought it was because white looks fresh and new in spring and summer, but is hard to care for in fall and always looks dingy and dirty next to snow?
As an Aussie, this sort of rule completely confuses me, especially since I hadn’t heard it before. It just comes off as very strange. But hey, wear whatever you like and rock it 🙂
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