What do you think, folks? Sofia Coppola created a promotional film for Marni at H&M collection. The video is sort of dreamy and cool, but do you really think these people would fabulously lounge around in clothes they snagged at H&M?  They all look like a bunch of trust fund babies with too much money, too much time and luxury problems that most would be happy to have. Don’t get me wrong, aesthetically, the video is beautiful to watch, the clothes look fabulous, but I had to remember, regardless of which designer’s name is attached to the clothing, they are still schlocky H&M clothes.

Check out the video and tell me what you think.