“Whether it’s a canvas tote or Givenchy, a day bag you love is essential. It doesn’t have to be a fashion It bag of the season, either.”  – Brad Goreski

I grew up in a tiny painfully boring town called Oak Harbor and I will never stop being grateful that I get to live in New York City. But living in New York means you don’t drive. As a result, I have to rely upon having everything, and I do mean everything in my purse that might need throughout the day.  This create its own problem. Huge purses with a dozen inner pockets can keep things organized, but they also can swallow small items. I’m sure I can’t be the only woman who has done this, but I’ve lost track of the number of times, in a fit of frustration and rage,  I just emptied my entire purse out on a counter or even a floor when I just couldn’t find something! I carry around tiny flashlights but I often found myself groping for those and being unable to find them as well.

UGH!  Sometime I wonder why they don’t make Google Maps for handbags.

SOI Handbag Illuminator

Then I was told about the SOI (pronounced soy) Handbag Illuminator.   A simple orb that fits right in your purse or tote, this sleek design lights up at the touch or approach of a hand, letting frantic rummaging lead to revolutionary illumination.

The light shuts itself off automatically after 8-11 seconds once you remove your hand from your purse, so no worries about running the battery down anytime soon. Need more time?  Just tap it again.

THREE lucky readers will receive a free SOI Handbag illuminator! Just leave a comment below and say why you want a SOI and you could you could win!